Your First and Last Name: Mary Jo Costello, MPM, RDN
About Me – For optimal listing appearance, please limit this info to one or two paragraphs.:
I was fascinated by nutrition in high school as my Italian immigrant grandparents had a dairy and produce farm. This was in the 1970’s when processed food was starting to infiltrate. I knew then, it was not a match for real food. In the early 80’s I was at Drexel University studying Dietetics, and I remember my professor talking about the China Study. He described it as being the largest demographic nutrition study ever done, and it would take years to complete…. nothing like it had ever been done before. I was curious. 25 years later in 2006, I took my new copy of The China Study to the beach for a weekend by myself and devoured it. Until Colin Campbell had the science, and disseminated his message, nothing could seem to help or support moving the correct nutrition message forward correctly. And ultimately, he named it: Whole Food Plant Based Nutrition. My curiosity has persisted with an enormous appetite for the truth about Nutrition, always fine-tuning diet information based on good science. After 30+ years in the Food and Nutrition business, and 22 years in the Navy Reserves, I always knew in my heart our message was all wrong. Although we did not have the profound science until recent years, we still had enough science to know that medical professionals were being led down a shady path of incentives in all the wrong places. In 2011, I gave a 6 months’ notice to my employer, and promptly started my own nutrition education business. I could no longer stand by and watch the American public be duped by excessive misleading information, declining health, and frightening well-being. It became my morale obligation to move nutrition education forward, even if it was one person at a time. My business: Wynk, Nutrition Knowledge stands for what you never knew, and then what you now know, once you complete my classes and understand Whole Food Plant Based Nutrition, the lifestyle and the pure, natural beauty of the journey. I thank T. Colin Campbell for his commitment to science, and his courage to challenge the world on bad nutrition and greed. He is my ultimate mentor, and I believe that there is not a more important message to our world than the one we WPBN educators are teaching. Along the way, I have absorbed and fully appreciate the knowledge, wisdom, and all the countless years of tireless work by Dean Ornish, Caldwell Esselstyn, John McDougall, Alan Goldhamer, and many others passionate about the profound significance of nutrition on human health and well-being. Others rising to the challenge, and heightening the inspiration are people like Scott, Susan and Tom, the creators of the Plantrician Project. They have built a launch pad for this WFPB rocket to fly. The teams at Forks Over Knives & PlantPure Nation are sowing the seeds for this WFPB community garden to flourish. I uphold the philosophy that optimal health is primarily the result of our most important life skill: eating right. What I teach saves lives, prevents and reverses chronic disease. Students recognize their ability to manage and control their health, they feel empowered, and they naturally feel, move, sleep and live better. Biometrics dramatically improve. They healthfully default to a normal BMI. I received my BS in Dietetics at Drexel University and my Master’s Degree in Public Management at Carnegie Mellon University. I am a retired Lieutenant Commander with the US Naval Reserve. I am widowed, and have 2 amazing children. My daughter is an engineer, and master trainer with Amazon. My son is a student at Robert Morris University after 5 years in the US Marine Corps.
List Special Services You Offer:
Whole Food Plant Based Nutrition Education
ABLM – Certification for Lifestyle Medicine
I am an ABLM Certified Lifestyle Medicine Specialist: No
I obtained an eCornell Plant-Based Nutrition Certificate: No